Exhibit A — Sponsorship Proposal

About Exhibit A

Exhibit A is a 90-day cultural residency in New York’s Grand Central Terminal, delivered in partnership with Grand Central itself. More than a store, Exhibit A is conceived as a forward-thinking model of what cultural spaces can become in the future: places where commerce, creativity, and community converge.

The project is led by an international team of forward-looking creatives who believe in re-defining how culture is presented. With 4,000 sq ft of curated space and 20+ European brands in residence, Exhibit A positions New York as the stage for the next chapter in global streetwear. The cultural significance is considerable: a one-time gathering of European creativity and New York energy that demonstrates how spaces can evolve beyond retail to become living cultural institutions.

Why KidSuper?

KidSuper embodies creativity, play, and disruption — exactly what Exhibit A is designed to amplify. As a strategic partner, KidSuper would stand alongside Europe’s top emerging brands, while also being positioned as the connector between Europe’s creative future and New York’s cultural present. This partnership affirms KidSuper’s influence not just as a fashion label, but as a driver of cultural innovation shaping the future of experiential spaces.

Sponsorship Benefits

• Core Visibility: Prominent branding on-site and across digital channels.
• Exclusive Installations: Custom KidSuper art walls, immersive displays, and storytelling corners.
• Event Curation: Ability to curate one or more of our Curated Sundays — from music showcases to design talks.
• Basketball Integration: Naming rights for the in-space basketball hoop and tournament activations.
• Merchandising: Dedicated retail section for KidSuper capsules and collaborations.
• Exposure & Foot Traffic: Located directly on 42nd Street by Grand Central Terminal, Exhibit A benefits from over 750,000 daily commuters and visitors.
• Community Access: Direct connection to European anchor brands and NYC’s cultural influencers.

Sponsorship Investment

To balance visibility with accessibility, we propose the following tiered structure:

• Core Cultural Partner ($100,000): Shared branding visibility, one curated activation, basketball integration, and a dedicated retail presence.
• Lead Creative Partner ($200,000): Branded KidSuper Lounge or Court, multiple activations, opening-week event, prime retail showcase, collaboration priority with European brands, and elevated placement along the 42nd Street corridor.

Both tiers offer measurable ROI in visibility, cultural relevance, and sales potential. This opportunity carries institutional weight while showcasing KidSuper’s role in shaping the future of cultural retail.

Next Steps

We welcome the chance to discuss how KidSuper can contribute and support some of the most potential brands and set a benchmark for what cultural spaces will mean in the future. We are open to exploring more ideas on how to implement KidSuper’s position within this project.